This last few months have been quite challenging and I haven’t been writing as much as I normally do. I’m going to list a summary of some of the things that have happened in the last short couple months. I taught at Brighton College on Email Marketing. I helped launch an online community for struggling [...]
Should you care about quality score in Google Adwords? I’m really frustrated sometimes by people who want to skip this step. It’s nuts! I mean, maybe it’s because they’ll have to spend more time and money creating individual pages and some light content for Google. Given that I usually setup the ads’ it’s not like [...]
You know, everybody knocks something they don’t understand… and when Facebook ads came out as the evolved, many didn’t understand them. So there was a natural stigma. I’ve seen Forbes magazine even publicly knock the function of Facebook ads including GM. Every new tool requires someone to fall in love with it and make art with it. I’m sure [...]
Today’s Headline
Distroying our industry ignoring Quality Score?
Should you care about quality score in Google Adwords? I'm really frustrated sometimes by people who want to skip this step. It's nuts! I mean, maybe it's … [Read More...]
Can you really trust online testimonials?
Since the 1960's companies have been hiring actors for everything from drug commercials to beer and vacation commercials to pretend they like their products. I … [Read More...]
Spy on social media stats of websites
Is this web page popular? Has it been shared online much? Adding these Google Chrome Extensions shows you how many times something's been Tweeted, Facebooked or Pinned without having to look it … [Read More...]
JC Penney and BlackHat SEO
Did J.C. Penney break Google's trusted and respected algorithm laws by disobeying some of it's search algorithm laws? Experts think so, even though it seems the spokesperson at J.C. Penney suggests they didn't … [Read More...]
What Social Media is Most Effective?
I know businesses are still confused by social media, but one thing we know with certainty is that it matters. There's an online conversation happening whether your a part of it or not. Disruptive in your face … [Read More...]